Interbrand, the world's leading brand consultancy, has launched its 2023 Breakthrough Brands Report—with the metaverse, AI and sustainable tech brands leading the way in disrupting the global market, shifting our understanding of the world and shaping consumer behavior.
In partnership with Vox Media, Interbrand's influential Breakthrough Brands Report reveals the 30 most innovative brands that are breaking through a crowded landscape and building bold identities rooted in a clear vision. The top 12 names, in particular, are making iconic moves to become the next generation of legacy brands. These brands are:
- OpenAI
- Zepeto
- Eight Sleep
- Obsess
- Hip Hi
- KidSuper Studios
- Fishwife
- Sila
- BILT
- Cake
- Betterhalf
- Neko
Learn more about the above brands here: https://interbrand.com/new-york/thinking/breakthrough-brands-2023-top-12/
Interbrand has identified an additional 18 brands which represent the emerging trends across evolving beauty & wellness, merging sustainability & style, shaping new tastes around food, and brands that are bringing a next-gen approach.
Download the entire 2023 Breakthrough Brands Report here: https://interbrand.com/new-york/thinking/breakthrough-brands-2023-report-download/
This post is brought to you by 123 eGuides, publisher of authoritative, affordable guides to help small businesses get the most from your marketing. Now available: The updated, revised Third Edition of the popular eGuide, Branding 123, that details a 3-part system for how small marketers can build a breakthrough brand. Included in the Third Edition are profiles of 5 small brands that grew up using techniques similar to those outlined in Branding 123. Read more about this eGuide here.
Comments