In response to the groundswell of concern around plastics, large consumer companies are starting to think creatively about eco-friendly packaging. Two encouraging examples:
- Nestle has come up with a special recyclable polymer-coated paper that can be used in high-speed packaging production but degrades within six months in the ocean. Even more impressive is the fact that the company is making the technology available to food manufacturers rather than patenting it.
- PepsiCo is using a 100% recycled product for one of its water brands and will introduce aluminum can packaging for its Aquafina brand to eventually replace plastic bottles.
In addition to these examples, an industry movement is underway in a pilot program that tests the concept of multi-use containers being reused and returned by the consumer. Sounds like the good ol' days of glass milk bottles, doesn't it? Everything old is new again!
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