Mark Didas, Chief Marketing Officer for marketing solutions firm waveSpawn, writes in his company's blog that the new eGuide, Product Launch 123 by Barry Silverstein, "outlines the launch strategy in three sequential phases... There is a lot of knowledge shared for each of these steps. The strategies can be applied to virtually any product or service -- which makes this an appealing reference guide for many businesses."
Didas continues, "If you are in the early stages of launching a product or even wondering if your new service would have commercial appeal, this quick guide may help with your decision-making process."
Get your copy of Product Launch 123 for just $2.99 at the Amazon Kindle store or wherever eBooks are sold.